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Tone. "Summer's in the Bag ". Keep it short. To help you craft better giveaway emails, I took a deep dive into my inbox and gathered the seven best giveaway email examples Ive seen. Analysis: Another subject line in the guitar giveaway series. Second, you should stick to the seven principles of highly successful email marketing and regularly clean your subscription list to exclude all the bad apples. This will help to keep the subscription list healthy. Hence, you need to use a catchy, engaging, and connecting email subject lines . Unlike the subject line helper, which uses data from emails sent by all Mailchimp users, A/B and Multivariate tests can tell you what your specific contacts like best. Our best articles, guides, and how-to magic. Personally, I'm partial to turquoise so when I see an email implying that I might somehow be able to obtain free turquoise clothes, chances are, I'm clicking. A few words on the design. After all, email is a professional tool, and the subject line should reflect that. After interviewing 4,409 founders, heres my biggest takeaway: Building a business is simple, but its not easy. Do not make people act against their self-interest. The visual display of prizes occupies the central part making everything about them. Discover these influencer favourites, Susan G. Komen: Holiday gift deadline is tomorrow. "Get a free gift with your first order.". You can group people by gender, age, profession, purchase history, persons preferences, and even location. By using the examples and formulas we provided, you should be able to start creating subject lines that will get more people to open your emails and enter your giveaways. Best Giving Tuesday Email Subject Lines. Therefore, do your homework and meticulously target your audience. Even if a shorter subject line is more likely to hold your recipient's attention, your subject line needs to reflect your email's content. Join our free newsletter to get unlimited access to all startup data including startup costs. Step 4. This could be YOU holding [insert prize]. Proper segmentation ensures the success of giveaway contests. Cover such essential details as: Use professional instruments to focus on your strategy and overall campaign instead of messing with code and design. if (wS > (hT+hH-wH) && $(".subscribe-page").is(":visible")) { A New Year's Surprise Inside. In exchange for taking this simple customer loyalty quiz, you can win store credit and a virtual consultation with a beauty expert. Tip #2: Personalize it by using the person's name. Send hyper-personalized messages that convert. By offering a prize, you can entice people to opt-in to your list, which gives you the opportunity to follow up with them and build a relationship. } 22. No Vouchers. This helps advocate the company and increase trust. Weve got you covered! Be clear and specific. That's why it's critical to craft a catchy email subject line that will get you the traffic and conversions you deserve. Follow these principles and youll see a difference in your numbers next time you run a giveaway. I was right - and that's not good for you. California Academy of Sciences: Unique Holiday Gifts for Everyone on Your List! THANK YOU! "How I Got Over 942,000 YouTube Subscribers (And You Can Too)". Use specific numbers. - Your clients are eagerly waiting on the information that you said you were sending. 1. Finally, the design hits all the essentials. Use the inverted pyramid principle to accentuate the offer and call-to-action. One Kings Lane: Post-Christmas grab bag: pick a present for yourself, Box these deals like you mean it! Join our free newsletter to get unlimited access to all startup data. They last for several days, weeks, and even months. Fair enough. Third, there is a display of prizes to remind everyone what you can get for free. "Inviting You To An Event". Based on data points from our 4,409 case studies, you'll find the 201 most effective ways that founders are growing their business right now. SF-Marin Food Bank: Today is #GivingTuesday. Celebrate the weekend by entering to win! [Random object]? After sending billions of emails to our customers and subscribers at Sumo, here are 10 of the best performing email subject lines we've uncovered: Subject Line. This subject line offers 4 different pieces of value( Guitar giveaway, live webcast, pdf, and videos) and performed worse than the two previous subject lines in the series which used just . Customers dont need to do anything extra to get a chance to win (other than spending some money on the Prose shop.). As the nameplate implies, this type of giveaway email should have a celebratory atmosphere. It is refreshing and eye-catching. 2. Analyze the results of the contest. This is one of my favorite cold email subject lines because it seems like it's coming from a real person and not some super fine-tuned marketer or salesperson. In the grand scheme of things, making false promises will end up hurting your open rate as your readers will lose trust in you. Adidas: Are you ready? We just need your email: 40 Lucrative Ways to Make Money on the Side. Become a premium member to get full access. Forever 21. Keeping the subject message short also helps display it correctly without clipping on mobile devices. If you want to use giveaways as a long-term, sustainable solution, go with smaller prizes that are relevant to your store, rather than costly giveaways, attracting freebie-seekers. You may need a mailing address to send them the prize, or an email address just for any future practical communication. For example, if you're providing your reader with a free guide or e-book, consider making your subject line something along the lines of: If you want your email campaign to perform well, it all starts with your subject line. Choose the right gift. Nataly is a web developer from Sevastopol, Ukraine with a passion for web design, email design, and IT writing. Make it readable. Subscribers from giveaways are people interested in the product; they are more likely to shop with you. What if you could see exactly how successful founders figured this out? In general, the goal for each of your email subject lines should be to get people to open and read your emails, but you can (and should) get more specific if you want to accomplish that main goal. Enter to win today!, [Prize] up for grabs in our latest giveaway!, [Number] lucky winners will receive [prize] enter today!, Enter our giveaway for a chance to WIN!, [Prize] on us! It is short and sweet. Genius. This is a pure branding project for 4ocean and its a successful one. With this giveaway, 4ocean makes you watch a full video of its team cleaning up the ocean, which you might have otherwise overlooked. Talk to your audience at scale. Subject lines with three words have a 25% higher open rate than seven-word subject lines . Automate your marketing with best practice email workflows. Giveaway email #5: Last call email. [Prize]? Image of the prize. An easy way to tie your email to summer is to promote a seasonal sale. Starter Story: Learn How People Are Starting Successful Businesses. 2. Use preview text to give readers a sneak peek. We use cookies to ensure that we give you the best experience on ourwebsite. Benefits of Funny Goodbye Email Subject Lines. The rule of thumb (for both mobile and desktop) is to keep your subject line under 50 characters. The giveaway campaign is no exception. Crate & Barrel: Get ready to holidazzle. Where appropriate you can also consider using seasonal emojis - but be sure to test their performance and deliverability! Get Access To All Startup Data Right Now (it's free), Audible.com: A Free Holiday Gift Just for Our Members, Voices.com: Cyber Monday Deal from Voices.com Coming Soon, Secret Santas know how to hook up with Christmas savings. Lets consider what tasks giveaway newsletters can easily accomplish. Keep in mind these essential tips that can take any giveaway newsletter to the next level: As we have said already, giveaway contests are not one-day events. (adsbygoogle = window.adsbygoogle || []).push({}); Related: 113+ Best Email Subject Lines For Sales Ideas, Related: 109+ Best Spam Subject Lines Samples & Examples. "Asking For A Referral". (Youll realize that you can do it, too.). Selected or potential winning "authorized account subscribers" may be required to provide Sponsor with proof that they are the authorized account holders of the email addresses associated with the applicable Entries. Drag-n-drop solution for your static website to quickly host your static website. It appeals to the audience and brings nothing but value. Sometimes the contest lasts for more than a month, nurturing customers every day. var hT = $('#abandoned-cart-trigger').offset().top, Keep in mind that your subject line is the most important part of your email. Here are some optimizations that you can implement to improve your tagline ideas. Use only the link. Send them a hilarious video or animated gif to lighten the mood, show sympathy through kind words, give bonuses for a reward program, or offer a special discount. Check Back Tomorrow To View the Deals! Subject line for your giveaway email. Here's a great example of a personalized email + offer I received from BarkBox with my dog's name in the subject line: Your subject line makes a commitment to your reader, so it's important you don't stretch the truth just to simply get more opens and clicks. First, you can disappoint those who took an active part in an event but got nothing in return. Put down the drumstick. Get the scoop on Black Friday. Emergency Essentials: Black Friday Sale! Its primary task is to announce the start of the event. Some winning examples: Jingle, Jingle! Its hard to disagree with this statement. Try out these email subject line ideas to increase your engagement and give your business an edge this September: 34. If you can offer that for free or at a discount, they are more likely to open your email. 3,2,1Happy New Year! With well-written giveaway emails, you can do that and much more. This website design and code was built using our tools. Did you achieve your goals? Using a three-column arrangement along with bold typeface and beautiful iconography, the team was managed to deliver the message to everyone within seconds. A perfect tool to create website or prototype projects. Use summer words and phrases like fun in the sun, beat the heat, high temps and dog days of summer. Youll learn how thousands of ordinary people (just like you) built businesses to millions in revenue - all starting from a simple idea or side project. They say don't judge an email by its subject line, but let's be honest: We're always keeping an eye out for the best of the best. One of the main purposes of the giveaway newsletter is to grow the subscription list. Think about offering early-access to tickets to your event and pair it with an email subject line that starts with "Act fast.". NO PURCHASE OR PAYMENT NECESSARY TO ENTER OR WIN. Earn 25% commission on affiliate sales. It commands attention, increases engagement with the brand, and onboards a load of subscribers. 6. Paid Media - effective paid strategies with clear ROI. $(window).scroll(function() { The copywriting in this giveaway email makes you feel like Recess performs an act of kindness by offering you all these gifts. Wool and the Gang: TODAY Last Chance For Xmas Delivery! Since this time of the year gives the most exposure. Follow us on Pinterest for more updates. PrivacyStatement. The email copy Win all this for you subtly speaks to your ego. HAPPY THANKSGIVING! Hey! These hard-to-reach, low-key, founders are in the trenches building real businesses right now. It is here where you can offer a special discount for newcomers or other shopping incentives. For example: Thank you for entering |10% off Site-wide. To give you hints on what emails to send, check out these popular ideas: When the time comes to give away the product, you need a winner announcement email. Treat it as a proof ofconcept. The headline of the email, "Enter to win a trip to compete in the golden leaf half marathon," is a long yet descriptive sentence to capture the attention. Enter before [deadline] for your chance to win this incredible prize. Therefore, the design should be vibrant, charismatic, and on-brand. As one of the most engaging and promising communication channels, email marketing offers numerous instruments to help entrepreneurs run their companies successfully. "Introducing Myself". We've put together a list of 200+ last chance email subject lines that convert [2023]. Were always looking for new authors. When well-done, follow-up emails can be used to. However, this doesnt just happen unless youve done a few things right. Valentine's Day Is Almost Here. Top 20 omg. For example, if you sell jewelry and stuff for couples, then obviously the best time to run the contest is the week before Valentines Day. Since a giveaway contest is one of the cheapest and quickest ways to do this, it comes as no surprise that entrepreneurs use it for this goal all the time. Use colors to create the right gamut of emotions. if ($('#abandoned-cart-trigger').length) { "Requesting To Connect On LinkedIn". This gives participants a sense of accomplishment and makes them feel more involved in your brand. It will fit all kinds of projects. According to a survey, an average American professional gets around 50 emails in a day. MAC Cosmetics: NEW Holiday Kits = Perfect Gifts! Funnily enough, I cant remember any of these companies at the moment because their giveaways were so irrelevant to their brand. This giveaway email example from Greenworks features a traditional take on this type of campaign. Try starting with an action verb. Plus, theyll remember you next time theyre shopping. Skechers: Get BLACK FRIDAY savings all weekend at Skechers.com! Good segmentation will help to bring actual benefits to the brand, achieve its primary goals in an increasingly small window of time, and, of course, onboard qualified leads. The results found that simulated phishing tests with an urgent message to check a password immediately were most effective, with 39% of users falling for it. (MACYS), Shutterfly: Just 3 days: get 50% off + NEW Disney Frozen Stockings, Inspire a kiss under the mistletoe with these romantic holiday destinations, Ring in the holidays wearing elegant Christmas jewelry, Groupon: Groupons Most Wanted This Holiday Season, Make room under the tree for cash-saving Christmas fun.